In the ever-changing world of Facebook it’s hard to keep up with what might make your posts seen or not, and even the most supportive and fanatical Facebook marketeers don’t really know, and must find it hard to keep up!
The best way to be sure has got to be to check with Facebook themselves. Below is an extract from their Newsroom from 21st Jan 2014 on creating content for your Facebook Page.
“Many Page owners often ask what kind of content they should post. This is difficult to answer, as it depends on who your audience is and what they want to see”…
“The best way to share a link after this update will be to use a link-share, so it looks like the one below. We’ve found that, as compared to sharing links by embedding in status updates, these posts get more engagement (more likes, comments, shares and clicks) and they provide a more visual and compelling experience for people seeing them in their feeds.”
You can read the full Facebook post from their very own Newsroom here. I hope this helps you.
For more information from us, find us on Facebook!
Wendy Ager, for Dot Social